Zurich.com cookie policy


Last modified 18 August 2023.


Please read this cookie policy carefully as it applies to our use of “cookies” in connection with zurich.com family of websites (“website”) and should be read jointly with our privacy notice available here.

We use cookies to help make your visits to our website a better experience, and this policy explains how we do just that. Please be aware that your browser settings may automatically accept our cookies. For information about how to adjust your browser settings please see below (3. Accept or block cookies). Remember, you are in control, and can adjust these settings at any time.

1. What are cookies?

Cookies are small text files which contain information that’s downloaded to your computer or mobile device when you visit a website. When you visit the website again, or visit another website which recognizes a cookie you’ve previously downloaded, your device communicates with the website and the website can read the information held in that cookie.

“First party cookies” come from the site you are currently using, for example, zurich.com. “Third party cookies” are cookies placed by our business partners from a different website – for example should we use Google advertising services on zurich.com, their website cookies may be placed on the website you are visiting.

There are also different types of cookies, which do slightly different things. “Session cookies” stay in place only for the duration of your visit to our website and are deleted at the end of your browsing session. "Persistent cookies" remain on your device until the expiry date and time set by the website.

2. How we use cookies?

We use cookies to improve your experience when you browse our website (for example to show you information that’s relevant to you, based on the sort of web content you’ve looked at before) and to save you time by not having to re-enter your details each time you visit. We also use cookies to see how people interact with our website, so we can make improvements to the website that make it easier to use.

3. Accept or block cookies

You can block any cookies from any website by activating the setting on your browser that allows you to refuse the setting of some or all cookies. However, if you block all cookies you may not be able to access all or part of our website. You can also use your browser settings to delete cookies.

For more information about how to delete or disable cookies in your browser please visit the following links; Microsoft Edge, Google Chrome, Mozilla Firefox, Safari, Opera.

If you share the use of a computer, accepting or rejecting the use of cookies may affect all users of that computer. Where a cookie is provided by a third party, you may be able to use that third party’s own guidance to block that cookie.


4. Third party cookies

Cookie Name  Description  Cookie Type Expiry
Adobe Advertising Cloud  Provided by Adobe Advertising Cloud to map your engagement with ads, measure the effectiveness of ads,   and optimize ad bids from third parties based on your interaction with ads.

 Marketing   Session
Adobe Analytics  Provided by Adobe Analytics to analyse your interactions with our website. The collated information regarding your usage of our website and services is transmitted and stored on an Adobe server in Ireland. We have activated IP-anonymizing on our website. Therefore, your IP address is truncated by Adobe.

 Statistics  Session
Adobe Audience Manager  Provided by Adobe Audience Manager to help identify a unique visitor across domains.
 Statistics  Session
Adobe Target
 Provided by Adobe Target for A/B testing, and rules-based targeting activities. Adobe Target helps us to analyse user behaviour on our website by showing slightly varied website contents to different groups of users, depending on the rules-settings. Adobe Target allows us to analyse our website, and helps us to improve our offerings, and thus create an interesting user experience.
  Statistics Persistent
Brightcove  
Provided by Brightcove in context with video-advertisement. The cookie limits the number of times a user is shown the same advertisement. The cookie is also used to ensure relevance of the video-advertisement to the specific user.
 Marketing  Session
Facebook
Provided by Facebook to customize content and advertising, provide social media features and analyse traffic to the website.
 
Marketing, Statistics
Persistent
Google Analytics 360
Provided by Google Analytics to analyse your interactions with our website. The cookies' collated information regarding your usage of our website is transmitted and stored on a Google server in Ireland. We have activated IP-anonymizing on our website. Therefore, your IP address is truncated by Google. Only in rare exceptions is your IP address transmitted to a Google server in the USA.

You can prevent the acquisition and storage of cookies and the transmission of your usage data collated by our website to Google (including your IP address), as well as their processing by Google, by clicking on this link and installing the offered browser plugin.
 Statistics Persistent
Krux Digital
Provided by Krux Digital to register a unique ID that identifies a returning user's device. The ID is used for targeted ads.
 Advertising Persistent
Medallia
Provided by Medallia to help us collect customer feedback. We use a questionnaire which is designed to collect qualitative and quantitative data to assess and analyse how customers or potential customers feel about our brand, product, or service.
 Statistics Persistent
Tealium
Provided by Tealium Tag Management System and used in conjunction with marketing and analysis purposes to manage all tracking tags implemented on our website. Tealium Tag Management System allows us to quickly and easily update tracking codes and related code fragments, commonly known as "tags", on our website and to manage them in a central location.
 Statistics Persistent